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About Lyra

Independent, innovative and with a clear goal – Lyra in a nutshell.

Solid and transparent financial advice

Lyra is a company with high ambitions. We want to turn the traditional private banking model on its head and set the standard for financial advice. Where others sell services, we sell knowledge. Where others see money, we see dreams. Where others use their gut instinct, we base our decisions on science. We are different, which is exactly our intention.

A HOLISTIC BUSINESS PLAN

We help you draw up a financial business plan based on your life, your financial situation and your dreams.

KNOWLEDGE-BASED

Our investment philosophy is firmly rooted in scientific research. We follow evidence, which increases the chances of a positive outcome.

INDEPENDENT

We take no commission, sell no products of our own and have no hidden fees. This means that we can make decisions for your benefit only.

Independent advice

All we charge for is our knowledge, which means that we can focus on doing what is best for you and create a custom plan based on your needs and your situation.

Reliability

Our work is characterised by loyalty and care

Transparency

We are free to recommend what we think is best for our clients

Peace of mind

Our CEFEX certification shows that we put our clients’ interests ahead of our own

Our history

Since 2006, we have grown with our clients. Our goal is simply to set the standard for financial advice. Here you can read more about why Lyra was founded and some of the major milestones on our journey.